Qualitative Research Training
English, German and Dutch
Master the Art of
- Qualitative Interviewing
- Focus Group Moderation
- Qualitative Data Analysis with MAXQDA, ATLAS.ti or Quirkos
- Explore the future of qualitative data analysis with AI tools
We want to help you to become an outstanding qualitative researcher

Do you find yourself struggling to learn qualitative research methods on the job?
Perhaps you've had a brief introduction or some methodology courses, but you haven't been shown how to apply it in practice.
If this sounds like you, don't worry! We understand how challenging it can be to learn new skills without proper guidance and support. That's why we offer expert-led training and coaching to help you develop your qualitative research skills.

We assist you every step of the way
- Whether you're just starting out in the world of research or have already gained some experience.
- We understand your problems because we have been there ourselves.
- Most of the time, we know your questions even before you ask them because we been teaching and providing support to thousands of researchers.
- If you have a new question, we will be thinking it through with you and find an answer.
- We never stop learning to provide you with up-to-date knowledge. Take a look at the latest publications.
Tailored Workshops for Your Team
We offer a range of workshops to enhance the qualitative research skills of your team. Whether you prefer in-house training at your location, attending workshops at our offices in Cologne or Rotterdam, or online sessions via Zoom, we have you covered.
Let us know about your unique needs, and we will craft a customized workshop that perfectly aligns with your specific requirements and objectives.

Qualitative Interview Training

Focus Group Facilitation

MAXQDA / ATLAS.ti / Quirkos

Explore AI-tools for Qualitative Data Analysis
Workshop Offers for Individuals
Dortmunder Methoden Werkstatt
Qualitative Methods Summer & Winter Schools (online)

Qualitative Datenanalyse mit MAXQDA II: Für Fortgeschrittene
Februar / März 2024
9 - 17 Uhr CEST
Preise: 150 / 350 / 600 EUR

Erfolgreich Fokusgruppen moderieren
Februar 2024
9 - 17 Uhr CEST
Preise: 150 / 350 / 600 EUR

Exploring the Future: Qualitative Data Analysis Supported by AI
February / March 2024
9 - 17 CEST
Fee: 150 / 350 / 600 EUR
Workshops in Cooperation with Evers Research

For Advanced Users
On location in Rotterdam
2. - 3. October 2023
10 - 16 CEST
In Dutch or English, depending on the group of participants.

For Novices
On location in Rotterdam
13. - 14. Novembr 2023
10 - 16 CEST
In Dutch or English, depending on the group of participants.

For Novices
On location in Rotterdam
20. - 21. November 2023
10 - 16 CEST
In Dutch or English, depending on the group of participants.
Feedback from Our Participants

Joe Duncan
"I cannot recommend the workshop on planning and conducting qualitative research interviews enough! Whether you're a seasoned pro or just starting out, the course is tailored to suit individuals with varying levels of knowledge. The program covers the fundamentals of conducting interviews and provides practical exercises that enhance learning. What sets this workshop apart is the opportunity for exchange in a supportive group environment. Trust me, the skills and insights you'll gain from this workshop will be invaluable to your qualitative research endeavours."

Susan Milton
"If you're looking for a workshop on analysing qualitative data that delivers both immediate and long-term results, look no further. I found the combination of expert guidance, group discussions, and practical exercises to be extremely beneficial. The individual feedback provided on my own research project was particularly valuable and has already had a positive impact on my work. The digital teaching materials are excellent and will serve as a helpful resource in the future. You can tell that Susanne Friese draws on a wealth of experience, and her insights and guidance are second to none. I highly recommend this workshop to anyone seeking to improve their research skills and achieve better results."
Become a Member of our Qualitative Research Community
.Our Community ALL THINGS QUALITATIVE is a platform for the exchange of knowledge and experience in the field of qualitative research methods and scientific work.
The community offers students, researchers and other interested parties a place where they can exchange information on current topics, questions and challenges related to qualitative methods. Subgroups are available in German and English.
Join us and gain access to our exclusive monthly lunch seminars, along with other exciting perks that are reserved just for our members!
Sign up for freeSelected Publications
From the Desk of the Qeludra Founder
Dear friend,
Are you tired of struggling with your research projects? Do you feel you're missing out on key insights and opportunities because you don't have the right skills and tools?
I understand your pain because I was in the same boat. Back in 1987, I was studying Home Economics and Nutrition at a German University, but life took an unexpected turn when I caught the R(esearch) virus. Despite this setback, I was determined to continue my academic journey.
But - my passion for research, induced by the virus, grew stronger every day. I continued to hone my research skills, and eventually, for my Master's thesis at Oregon State University, I focused on the mystery behind impulsive shopping behaviour and shopping addiction.
I decided to collect data from surveys and conduct interviews with real-life shoppers. I managed to find fourteen brave individuals who were willing to share their stories with me. However, as I delved into the process of analysing such rich data, I quickly realised that no one has taught me the necessary skills. Undeterred, I listened closely to each interview, taking diligent notes and piecing together the information in my own unique way.
That's when I stumbled upon Dr. John Seidel and his groundbreaking software, The Ethnograph. This tool promised to revolutionize the process of data analysis, and I was blown away by the infinite possibilities it presented. This was back in 1992.
I took a bold step and approached John, eager to learn more about The Ethnograph and work for him.
And that's how my journey began, as I became a world-renowned expert in computer-aided qualitative data analysis. My early work is a testament to the lessons I learned and the growth I experienced, and I want to share my insights with you.
But here's the thing: the R-virus is a wild card, and I cannot guarantee that it won't infect you too. However, if I do, I promise you it will be a fun-filled journey filled with newfound insights and success.
So why wait? Take control of your journey today. Book a workshop, or let me help you with your projects and take a few shortcuts by benefiting from my experience.
Best regards,

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